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Google has launched a trademark search tool to help identify and remove trademark violations on mobile phones.
It aims to help users better understand and take action against infringements.
Google said that it had created a new trademark search service, which allows users to search for keywords that are used to infringe on intellectual property rights.
The new tool, which is available in the Android app and on the Google Play store, lets users see what Google trademark searches have found, what trademark search terms are being used, and how to identify trademark infringement.
Google’s search service uses the trademark search engine’s own search engine to identify infringements, which can be flagged by the search engine as a trademark violation.
“We’re looking to improve the accuracy of trademark search results, as well as helping users understand their rights, so that we can take action faster and reduce the number of trademark infringement complaints we receive,” said Google’s VP of global intellectual property, Joe Sacco.
Google has created a trademarksearch tool in the hopes that users will use it more frequently and take better action to prevent trademark infringement on mobile.
“If you see any violations that you think are infringing on intellectual properties, or you think you’ve spotted a violation, we encourage you to take immediate action,” said Sacco in a blog post.
“To do this, we’ll be expanding our search tools to search across multiple keywords and other information, which will help users to identify and flag any violations faster.”
In a statement to TechRadar, Google said it would be working to provide more information on how to use the trademarksearch tools, and would share further details with trademark enforcement authorities when they launch the tool in November.
“In addition to helping to protect intellectual property and promote innovation, trademark search is a vital tool in helping businesses understand their intellectual property obligations and enforce them,” said a spokesperson for Google.
“For example, a company that’s registered a trademark could be subject to the trademark if they use the same product or service that Google is using to register a trademark, or if they reuse a trademarked word in a way that is misleading to consumers.”